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Margins Calculator

Visualization Instructions

Is there a difference between margin vs markup? Absolutely. More and more in today’s environment, these two terms are being used interchangeably to mean gross margin, but that misunderstanding may be the menace of the bottom line. Markup and profit are not the same! Also, the accounting for margin vs markup are different! A clear understanding and application of the two within a pricing model can have a drastic impact on the bottom line.

Terminology speaking, markup percentage is the percentage difference between the actual cost and the selling price, while gross margin percentage is the percentage difference between the selling price and the profit.

SOURCE:The Strategic CFO"

Visual Difference Between Margin and Markup

DISCOUNT CALCULATIONS

BEFORE DISCOUNT

This section shows the Gross Margin % and Dollars generated BEFORE a discount is applied.

AFTER DISCOUNT

This section shows the the discounted amounts as well as units needed to break even as a result of providing the discount.

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